Jenerosity Marketing
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Kellogg's & Crayola

PROGRAM OVERVIEW

Nationwide BTS partnership program to incentivize incremental sales of specially-marked Kellogg products. Supported by approximately 80MM packages across a variety of product categories, on-pack coupon offer on Eggo waffle packaging, surprise and delight offer across other categories, retail POP, IRC on Crayola product, retailer-specific online video ads, FSIs and website & social media mentions.

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